THIS SWEEPSTAKES IS INTENDED FOR PLAY IN THE UNITED STATES ONLY AND WILL BE GOVERNED
BY U.S. LAW. DO NOT ENTER UNLESS YOU ARE ELIGIBLE AND LOCATED IN THE UNITED STATES AT
THE TIME OF PARTICIPATION.
LAY’S® FLAVOR DROP: GLOBAL EDITION SWEEPSTAKES (“SWEEPSTAKES”)
OFFICIAL RULES
NO PURCHASE OR PAYMENT OF ANY KIND IS NECESSARY TO ENTER OR WIN. A PURCHASE OR
PAYMENT WILL NOT INCREASE YOUR CHANCE OF WINNING. VOID WHERE PROHIBITED BY LAW. BY
PARTICIPATING IN THE SWEEPSTAKES, PARTICIPANT AGREES TO BE BOUND BY THESE OFFICIAL
RULES AND THE DECISIONS OF THE SPONSOR, WHICH SHALL BE FINAL AND BINDING IN ALL
RESPECTS. ALL DISPUTES WILL BE RESOLVED SOLELY BY BINDING ARBITRATION AND ENTRANTS
WAIVE THE ABILITY TO BRING CLAIMS IN A CLASS ACTION FORMAT.
1. ELIGIBILITY: The Sweepstakes is open only to legal U.S. residents residing in one (1) of the fifty (50) United
States or the District of Columbia who are eighteen (18) years of age or older (19 or older if a resident of
Alabama or Nebraska) with a valid US driver’s license or government issued photo ID at the time of entry. The
following persons are not eligible to participate: employees, contractors, directors, and officers of Frito-Lay, Inc.
(“Sponsor”), Pepsi-Cola Company and its bottlers, Genesco Sports Enterprises, Inc. (“Administrator”), and each
of their respective parent, subsidiary and affiliated companies, distributors, Web design, advertising, fulfillment,
judging and promotion agencies involved in the administration, development, fulfillment and execution of this
Sweepstakes (collectively, “Promotion Parties”), and the immediate family members (spouse, parent, child,
sibling, grandparent, and/or “step”) of each and those living in their same households (those persons whether
related or not who live in the same residence for at least three [3] months during the twelve-month period
preceding the start date of the Sweepstakes).
2. SWEEPSTAKES PERIOD: The Sweepstakes begins on August 12, 2024 at 12:00:00 p.m. Central Time
(“CT”) and ends on September 28, 2024 at 11:59:59 p.m. CT (“Sweepstakes Period”). The time clock of the
computer administering this Sweepstakes is the official time-keeping device of the Sweepstakes.
3. HOW TO ENTER: There are two (2) ways to enter as described below.
A. PURCHASE ENTRY: During the Sweepstakes Period, purchase any specially-marked bag of Lay’s® Honey
Butter flavored Potato Chips, Lay’s® Masala flavored Potato Chips or Lay’s® Tzatziki flavored Potato Chips. Next,
scan the QR Code on the bag you purchased to access the online entry page, www.laysflavordrop.com (the
“Website”). At the Website, follow the online instructions to complete and submit the entry form to include the
“Combined Code” found on the bag. A Combined Code consists of the bell-marker code located below the
“guaranteed fresh” statement on the front of the bag and ten (10) digits of the UPC code (the ten (10) digits
appearing between the black bars) on the back of the same bag (“Combined Code”). Sponsor does not
guarantee the availability of all flavors at a particular retailer. QR Code is registered trademark of DENSO WAVE
INCORPORATED.
Participants must have a smart phone or other web-enabled device with a camera feature or code reader
application and may incur data charges from their wireless service provider for each use of the code, depending
on their service plan. Participants are solely responsible for any such wireless charges associated with such use,
including the downloading (if applicable) and use of the code reader. If you do not have a code reader on your
phone, search for one in your mobile device’s application store to find available code readers for your phone or
device or visit the Website and complete the entry form, with inclusion of the Combined Code from the bag you
purchased.
B. NO PURCHASE NECESSARY: To enter without making a purchase, hand print your first and last name,
complete mailing address (no PO Boxes), daytime phone number, date of birth, and email address on a 3” x 5”
index card or piece of paper and place your entry into an outer-mailing envelope with proper postage affixed and
mail it to: Lay’s Flavor Drop: Global Edition Sweepstakes, c/o GSE, PO Box 130, Dept. 24-8105-13, Glencoe,
MN 55336-0130 to be postmarked by September 28, 2024 and received by October 7, 2024. Each mail-in entry
must be mailed in a separate hand-addressed, postmarked envelope. Limit one (1) mail-in entry per stampedouter envelope. No photocopied or mechanically reproduced entries accepted. No responsibility is assumed by
Sponsor for lost, late, mutilated, illegible, incomplete, misdirected or postage-due mail or entries. Entries become
property of Sponsor and will not be returned.
Limit one (1) entry per person/email address per day, regardless of entry method. A day is understood to
start at 12:00:00 a.m. CT and end at 11:59:59 p.m. CT on the same day except the first day of the Sweepstakes
Period which will begin at 12:00:00 p.m. (noon) CT and end at 11:59:59 p.m. CT.
All participants must have a valid email address. Multiple participants may not share the same email address.
The potential winners may be requested to provide Sponsor with proof they are the authorized account holder of
the email address associated with the winning entry and/or an eligible participant. Each submission must be
manually key stroked and/or manually entered by the individual participant; automated and/or repetitive
electronic submission of entries (including but not limited to entries made using any script, macro, bot or
sweepstakes service) will be disqualified and transmissions from these or related email addresses/IP addresses
may be blocked. If it is discovered that a participant used multiple email addresses, phone numbers and/or
mailing addresses, and/or manipulating such information, for the purpose of obtaining more than one (1) entry
per day, such person will be disqualified and all of their entries will be deemed invalid and any prize won by such
person shall be forfeited and returned if previously awarded.
In the event that a dispute regarding the identity of the individual who submitted an entry cannot be resolved to
Sponsor’s satisfaction, the affected entry will be deemed ineligible. Those who do not follow all of the
instructions, provide the required information in their entry form, or abide by these Official Rules or other
instructions of Sponsor may be disqualified. All entrants submitting materials/content/comments as part of the
Sweepstakes will be non-exclusively licensing (with the unlimited right to sublicense) to Sponsor and Promotion
Parties the right to use such materials, and the images related thereto (including entrant’s name, social media
account username and likeness), for any purpose (including any and all commercial purposes) with the right to
modify the materials and make derivative works thereof. Entries submitted by entrants who do not meet the
eligibility requirements (including all requirements with respect to age and residence) are void.
4. RANDOM DRAWING: The potential winners will be selected in a random drawing on or about October 8,
2024 from among all eligible entries received by the Administrator, whose decisions are final in all matters
relating to this Sweepstakes. Odds of winning depend on the number of eligible entries received. Limit one (1)
prize per person/household.
5. PRIZE DETAILS: Five (5) prizes are available to be awarded. Each prize consists of a trip for winner and
one (1) guest to one of the following locations of winner’s choice: (a) Seoul, Korea; (b) New Delhi, India*; or (c)
Athens, Greece. Travel must be completed by October 31, 2025 and must be scheduled at least forty-five (45)
days prior to the originating departure date. Trip includes round-trip coach air transportation for winner and
winner’s guest from a major airport near winner’s home to the destination they chose from the above-stated
choices; standard hotel accommodations for four (4) nights (one room); two (2) tickets to a famous local
attraction in the designated country (as determined by Sponsor, in Sponsor’s sole discretion), and $2,000.00
awarded in the form of a check, payable to winner. See below for Prize Conditions. Approximate Retail Value
(“ARV”) of each prize is as follows and depends on winner’s point of departure: (a) $8,300.00 for trip to Seoul,
Korea; (b) $6,930.00 for trip to New Delhi, India; and (c) $6,900.00 for trip to Athens, Greece.
Prize Conditions:
*A thirty (30) day visa is required for travel to India. The Administrator will provide winner and winner’s guest with
visa applications.
Winner and guest must possess a passport valid for at least six (6) months after the day of departure
from country of winner’s choice with at least two (2) blank pages and will be required to submit a copy of
their valid passports to Sponsor or Sponsor’s representative at the time travel arrangements are being
made. The winner and winner’s guest must have all necessary identification and/or travel documents required
for travel and entry into the country of winner’s choice (as described herein).
Ground transportation, upgrades, meals, gratuities, souvenirs, luggage fees, and all other expenses not
specified herein are solely the winner’s responsibility. A minor child may accompany winner as a guest only
if minor’s parent or legal guardian is the winner. Minor must be accompanied at all times during all prize-related
activities by minor’s parent or legal guardian. The guest (or their parent or legal guardian if a guest is a minor)
may be required to complete and return a Liability/Travel Release to the Administrator prior to Sponsor’s
designated travel agency making travel arrangements. Once the guest is selected, they may not be substituted,
except in Sponsor's sole and absolute discretion. All travel and accommodations are subject to availability and
change. Selection of airport, airline and hotel is at Sponsor’s sole discretion. Winner will be required to provide a
credit card prior to hotel check-in and is solely responsible for all incidental charges and may be required to sign
an additional liability release for the use of the accommodations. Sponsor and Promotion Parties assume no
responsibility for canceled, delayed, suspended or rescheduled events (including, but not limited to airline flights)
or any act or omissions whatsoever by the air carriers, hotels, venue operators, transportation companies, prize
providers or any other persons providing any prize-related services or accommodations beyond their control.
Airline tickets are non-refundable/non-transferable and are not valid for upgrades and/or frequent flyer miles. All
airline tickets are subject to flight variation, work stoppages, and schedule or route changes. Sponsor and
Promotion Parties are not responsible for changes in schedule of any element of the prize or for any expenses
incurred as a consequence of flight cancellation or delay. Sponsor and Promotion Parties are not responsible
and will have no liability if the winner and/or their guest are for any reason not permitted to travel by the relevant
airport authorities or misses a flight or other travel element. Winner and guest must travel on same itinerary.
Winner is responsible for any loss of prize or portion of any prize after it has been delivered. Sponsor will not
replace any lost or stolen portions of the prize. An unclaimed and/or unused prize element will be forfeited.
Winner understands that there are inherent risks involved in travel and that these risks may be present before,
during and after the trip.
Winner and guest fully understand that (a) the novel coronavirus SARS-CoV-2 and any resulting disease
(together with any mutation, adaptation or variation thereof, “COVID-19”) is extremely contagious and there is an
inherent risk of exposure to COVID-19 in any place where people are or have been present; (b) no precautions,
including any protocols that will be implemented from time to time by Sponsor or other governing authorities, can
eliminate the risk of exposure to COVID-19; (c) while people of all ages and health conditions have been
adversely affected by COVID-19, certain people have been identified by public health authorities as having
greater risk based on age and/or underlying medical conditions; and (d) exposure to COVID-19 can result in
being subject to quarantine requirements, illness, disability, other short-term and long-term health effects, and/or
death, regardless of age or health condition.
6. WINNER NOTIFICATION: The potential winners will be contacted by email and will be required to follow
instructions within the notification within seventy-two (72) hours (beginning at the time the notification was sent),
or prize may be forfeited, in Sponsor’s sole discretion. The potential winners will also be required to complete,
sign and return an IRS Form W-9 (including their social security number) and an Affidavit of Eligibility/Liability
Release with (where lawful) a publicity release (“Affidavit”) within seventy-two (72) hours (beginning at the time
the Affidavit was emailed). Failure to return the Affidavit within the allotted time may result in prize forfeiture and
the awarding of the prize to an alternate winner. Sponsor and Promotion Parties are not responsible for
suspended or discontinued Internet or wireless service or a change in a winner’s email address, which may
result in a potential winner not receiving a prize notification. If any prize notification or prize is returned as
undeliverable, if a potential winner does not respond to the notification (as instructed within the notification), if a
potential winner cannot be verified or is otherwise unable to accept the prize as stated, prize may be forfeited
and awarded to an alternate winner, in Sponsor’s sole discretion. Sponsor and Promotion Parties are not
responsible for any undelivered emails, including without limitation, emails that are not received because of a
winner’s privacy or spam filter settings which may divert any Sweepstakes email, including any winner
notification email, to a spam or junk folder. Upon forfeiture of the prize for any reason, no compensation will be
given.
7. LIMITATIONS OF LIABILITY AND RELEASE: No liability or responsibility is assumed by Sponsor or
Promotion Parties resulting from participant's participation in or attempt to participate in the Sweepstakes or
ability or inability to upload or download any information in connection with the Sweepstakes. No responsibility or
liability is assumed by the Sponsor or Promotion Parties for technical problems or technical malfunction arising in
connection with any of the following occurrences which may affect the operation of the Sweepstakes: Hardware
or software errors; faulty computer, telephone, cable, satellite, network, electronic, wireless or Internet
connectivity or other online or network communication problems; errors or limitations of any Internet or wireless
service providers, servers, hosts or other providers; garbled, jumbled or faulty data transmissions; failure of any
online transmissions to be sent or received; lost, late, delayed or intercepted transmissions; inaccessibility of the
Website in whole or in part for any reason; traffic congestion on the Internet or the Website; unauthorized human
or non-human intervention of the operation of the Sweepstakes, including without limitation, unauthorized
tampering, hacking, theft, virus, bugs, or worms; or destruction of any aspect of the Sweepstakes, or loss,
miscount, misdirection, inaccessibility or unavailability of the Website or a participant’s email account used in
connection with the Sweepstakes. The Sponsor and Promotion Parties are not responsible for any printing,
typographical, technical, computer, network or human error which may occur in the administration of the
Sweepstakes, the submission of entries, the announcement of the prizes, or these Official Rules, or any
inaccurate or incorrect data contained on the Website. Use of Website is at user’s own risk. Sponsor and
Promotion Parties are not responsible for any personal injury or property damage or losses of any kind which
may be sustained to user's or any other person's computer or web-enabled device resulting from participation in
the Sweepstakes. In the event of an identity dispute of a participant, the entry will be considered made by the
authorized account holder of the email account the entry is submitted from at the time of entry. The “authorized
account holder” is the person who is assigned to the email account by the online service provider. SOME
JURISDICTIONS DO NOT ALLOW THE LIMITATION OR EXCLUSION OF LIABILITY FOR INCIDENTAL,
CONSEQUENTIAL, OR OTHER DAMAGES; AS A RESULT, THE ABOVE LIMITATIONS OR EXCLUSIONS MAY
NOT APPLY TO YOU, AND THE FOREGOING PARAGRAPHS SHALL NOT APPLY TO A RESIDENT OF NEW
JERSEY TO THE EXTENT DAMAGES TO SUCH NEW JERSEY RESIDENT ARE THE RESULT OF SPONSOR
OR PROMOTION PARTIES’ NEGLIGENT, FRAUDULENT OR RECKLESS ACT(S) OR INTENTIONAL
MISCONDUCT.
8. RELEASE OF LIABILITY: By participating in the Sweepstakes, participants agree (a) to release Sponsor,
Promotion Parties, Meta, Instagram, Inc., and each of their respective parent companies, subsidiaries, affiliates,
officers, directors, employees, governors, owners, distributors, retailers, agents, assignees,
advertising/promotion agencies, and representatives (collectively, the “Released Parties”), from any and all
claims or actions of any kind whatsoever for injuries, damages or losses to persons and property, including
bodily injury and death, arising from or relating to such participant's participation or inability to participate in the
Sweepstakes; (b) under no circumstances will participant be permitted to obtain awards for, and participant
hereby waives all rights to claim, punitive, incidental, consequential, or any other damages, other than for actual
out-of-pocket expenses; (c) all causes of action arising out of or connected with this Sweepstakes, or any prize
awarded, shall be resolved individually, without resort to any form of class action; and (d) any and all claims,
judgments, and award shall be limited to actual out-of-pocket costs incurred, excluding attorneys’ fees and court
costs. By accepting a prize, each winner (a) agrees that the Released Parties will have no liability whatsoever
for, and shall be held harmless by winner against, any liability for injuries, losses or damages of any kind to
persons or property resulting in whole or in part, directly or indirectly, from participation in the Sweepstakes; from
acceptance, possession, misuse or use of any prize, including travel thereto, and (b) grants (and agrees to
confirm grant in writing promptly upon request) to Sponsor and its designees, and each of their respective
designees the right to use his or her name, photograph, likeness, voice, image, statements, biographical
information, at any time or times, for advertising, trade, publicity and promotional purposes in any media now
known or hereafter discovered, worldwide, including the Internet without review, notification or approval, and
additional compensation or consideration, unless prohibited by law. The Released Parties are not liable in the
event that any portion of the Sweepstakes (including any prize) is compromised, modified or canceled due to
pandemics or epidemics, outbreaks of infectious disease or any other public health crisis including quarantine
measures of any government authority or other restrictions, weather, fire, strike, acts of war or terrorism,
government restriction, or any other condition beyond their control (a “Force Majeure Event”).
9. DISPUTE RESOLUTION: The parties waive all rights to trial in any action or proceeding instituted in
connection with these Official Rules, including, without limitation, the Sweepstakes. The parties each agree to
finally settle all disputes only through arbitration; provided, however, the Sponsor shall be entitled to seek
injunctive or equitable relief in the state and federal courts in the State of Texas, and any other court with
jurisdiction over the parties. In arbitration, there is no judge or jury, and review is limited. The arbitrator’s decision
and award is final and binding, with limited exceptions, and judgment on the award may be entered in any court
with jurisdiction. The parties agree that, except as set forth above, any claim, suit, action or proceeding arising
out of or relating to this Sweepstakes shall be resolved solely by binding arbitration before a sole arbitrator under
the streamlined Arbitration Rules Procedures of JAMS Inc. (“JAMS”) or any successor to JAMS. In the event
JAMS is unwilling or unable to set a hearing date within fourteen (14) days of the filing of a “Demand for
Arbitration”, then either party can elect to have the arbitration administered by the American Arbitration
Association (“AAA”) or any other mutually agreeable arbitration administration service. If an in-person hearing is
required, then it will take place in the State of Texas. The federal or state law that applies to these Official Rules
will also apply during the arbitration. Disputes will be arbitrated only on an individual basis and will not be
consolidated with any other proceedings that involve any claims or controversy of another party, including any
class actions; provided, however, if for any reason any court or arbitrator holds that this restriction is
unconscionable or unenforceable, then the agreement to arbitrate doesn’t apply and the dispute must be brought
in a court of competent jurisdiction in the State of Texas. Sponsor agrees to pay the administrative and
arbitrator’s fees in order to conduct the arbitration (but specifically excluding any travel or other costs of entrant
to attend the arbitration hearing). Either party may, notwithstanding this provision, bring qualifying claims in small
claims court. This Sweepstakes is offered only in the United States and is governed by the laws of the state of
Texas, and all claims must be resolved in the federal or state courts located in Collin or Dallas counties, Texas.
10. DISCLAIMER: Combined Codes are void if not obtained through authorized, legitimate channels, or if any
part is defective, altered, duplicated, photocopied, forged, counterfeited, mutilated or tampered with in any way,
or if Combined Codes contain or are the result of printing, seeding, typographical, mechanical or other errors, or
do not contain proper security devices. Sole liability for a regular official Combined Code is limited to
replacement with a free official Combined Code. Combined Codes may not be transferred, sold, bartered,
auctioned (including through Internet auction sites), given away, traded or obtained through any source other
than through the method described in these Official Rules. All submitted Combined Codes become property of
Sponsor and will not be returned.
11. GENERAL CONDITIONS: The winners are solely responsible for any taxes on their prize, if any. The
winners will be required to give their social security number to the Administrator as a condition of receiving the
prize and will receive an IRS Form 1099 for the retail value of their prize. No cash equivalent or substitution of a
non-cash prize is offered, except at the sole discretion of the Sponsor. No transfer of a prize is permitted.
Unclaimed prizes will not be awarded. If a prize, or any portion thereof, cannot be awarded for any reason,
Sponsor reserves the right to substitute a prize with another prize of equal or greater value. If for any reason the
Sweepstakes is not capable of running as planned, including but not limited to infection by computer virus, bugs,
tampering, unauthorized intervention, fraud, technical failures, or any other causes which corrupt or affect the
administration, security, fairness, integrity or proper conduct of the Sweepstakes or any other factors beyond
Sponsor’s reasonable control, Sponsor and Administrator reserve the right, at their sole discretion, to (a)
disqualify any individual who is responsible or who tampers with the operation of the Sweepstakes, and (b)
cancel, modify or terminate the Sweepstakes. In the event of cancellation, Sponsor will randomly award the
remaining prize(s) among all eligible, non-suspect entries received prior to cancellation. This Sweepstakes is
offered only in the United States and all issues and questions concerning the construction, validity, interpretation
and enforceability of these Official Rules, participant’s rights and obligations, or the rights and obligations of the
Released Parties in connection with the Sweepstakes, shall be governed by, and construed in accordance with,
the laws of State of Texas, without giving effect to any choice of law or conflict of law rules. By entering,
participants consent to the jurisdiction and venue of the federal, state and local courts for Collin or Dallas
Counties, Texas.
Please see Sponsor’s privacy policy located at https://contact.pepsico.com/fritolay/privacy-policy for details of
Sponsor’s policy regarding the personal information collected in connection with this Sweepstakes. In the event
of any discrepancy between the Sponsor’s Privacy Policy and these Official Rules, these Official Rules shall
control and govern. Additionally, any communication between participant and Administrator, Sponsor or its
agencies regarding this Sweepstakes (e.g., phone calls, text messages, chats, emails, etc.) may be recorded for
quality assurance and training purposes. Winners’ names will be included in a publicly available winner’s list.
12. MISCELLANEOUS: The invalidity or unenforceability of any provision of these Official Rules will not affect
the validity or enforceability of any other provision. In the event that any provision of the Official Rules or the
Affidavit is determined to be invalid or otherwise unenforceable or illegal, the other provisions will remain in effect
and will be construed in accordance with their terms as if the invalid or illegal provision were not contained
herein. Sponsor’s failure to enforce any term of these Official Rules or Affidavit will not constitute a waiver of that
provision. Entrants agree to waive any rights to claim ambiguity of these Official Rules. Headings are solely for
convenience of reference and will not be deemed to affect in any manner the meaning or intent of the documents
or any provision hereof. In the event there is a discrepancy or inconsistency between disclosures or other
statements contained in any Sweepstakes-related materials, privacy policy or terms of use on any website,
social media platform or application and/or the terms and conditions of the Official Rules, the Official Rules shall
prevail, govern and control and the discrepancy will be resolved in Sponsor’s sole and absolute discretion.
LEGAL WARNING: ANY ATTEMPT BY AN INDIVIDUAL, WHETHER OR NOT A PARTICIPANT, TO
DELIBERATELY DAMAGE, DESTROY, TAMPER OR VANDALIZE THE WEBSITE OR INTERFERE WITH THE
OPERATION OF THE SWEEPSTAKES IS A VIOLATION OF CRIMINAL AND CIVIL LAWS AND THE SPONSOR
RESERVES THE RIGHT TO SEEK DAMAGES AND DILIGENTLY PURSUE ALL REMEDIES AGAINST ANY
SUCH INDIVIDUAL TO THE FULLEST EXTENT PERMITTED BY LAW.
13. WINNER’S LIST: For the names of the winners, send a self-addressed, stamped envelope by November 8,
2024 to: Lay’s Flavor Drop: Global Edition Sweepstakes Winner’s List, PO Box 130, c/o GSE, Dept. 24-8105-13,
Glencoe, MN 55336-0130.
14. SPONSOR: Frito-Lay, Inc., 7701 Legacy Drive, Plano, TX 75024.
15. ADMINISTRATOR: Genesco Sports Enterprises, Inc., 5944 Luther Lane, Suite 500, Dallas, TX 75225.
gsesports.com.
© 2024 Frito-Lay North America, Inc.
This Sweepstakes is in no way offered, sponsored, endorsed or administered by, or associated with Meta or
Instagram. Any questions, comments or complaints regarding this Sweepstakes shall be directed to the Sponsor
and not to Meta or Instagram, Inc.